RESUMO
The present paper aims at testing a model to predict personal involvement with a social object which was inspired by the social psychological triangle proposed by Moscovici. The triangle bridges three essential aspects of social psychology: the individual, the other and a social object. It was operationalized as an empirical model to explain personal involvement with a social topic from two predictors: perceived collective involvement of group members with the same topic and group identification. The sample was formed by 805 Brazilian undergraduates. The participants completed scales that measured their identification with university students, their perception of students' involvement with two social objects, university course or job, and their own personal involvement with those topics. Regression analyses supported the hypothesis that group identification, perceived collective involvement and their interaction maintained positive relations with personal involvement. Discussion focuses on the relativity of results to specific objects, the complexity of determinant factors of personal involvement and the pertinence of the triangular look to characterize social psychological research
El trabajo tiene como objetivo poner a prueba un modelo para predecir la implicación personal con un objeto social, inspirado en el triángulo de la psicología social propuesto por Moscovici. El triángulo une tres aspectos esenciales: el individuo, el Otro y un objeto social. Fue puesto en práctica como un modelo empírico para explicar la implicación personal de un tema social desde dos factores de predicción: la implicación colectiva percibida de los miembros del grupo con el mismo tema y la identificación con el grupo. La muestra fue formada por 805 estudiantes universitarios brasileños. Los participantes completaron escalas que medían su identificación con los estudiantes universitarios, su percepción de la implicación de los estudiantes con dos objetos sociales, curso universitario o trabajo, y su implicación personal con esos temas. Los análisis de regresión apoyan la hipótesis de que las dos variables y su interacción mantienen relaciones positivas con la implicación personal. La discusión se centra en la relatividad de los resultados a objetos específicos, la complejidad de los factores determinantes de la implicación personal y la pertinencia de la mirada triangular para caracterizar la investigación psicosociológica
Assuntos
Humanos , Processos Grupais , Participação Social/psicologia , Ego , Objetivos , Intenção , Atitude , Psicometria/instrumentação , Inquéritos e QuestionáriosRESUMO
O objetivo deste estudo foi construir uma medida da comunicação grupal sobre objetos sociais. Elaborou-se um instrumento e buscaram-se, para duas temáticas, evidências de validade. Participaram 803 estudantes universitários. Para ambos os temas, o instrumento mostrou-se adequado à estrutura teórica de três fatores: frequência da comunicação; importância da opinião do grupo; semelhança de opinião com o grupo. Além de apresentar índices satisfatórios de precisão, o instrumento discriminou participantes com alta e baixa identificação pessoal com o objeto social. Considera-se a medida adequada a aferir a comunicação grupal e passível de adaptação para outros grupos e objetos
The aim of the study was to create a measure of group communication on social objects. An instrument was elaborated, and validity evidence was sought for two topics. The participants were 803 undergraduate students. For both topics, the instrument was adequate to the theoretical structure of three factors: communication frequency; importance of group opinion; similarity with group opinion. Other than presenting satisfactory indexes and precision, the instrument discriminated participants with high and low personal identification with the social object. The measure is considered suitable to assess group communication and capable of adaptation to other groups and objects
